Mass Spectrometry – Confidential
Running a confidential auction to sell a company.
Our client is a manufacturer of mass spectrometers, with numerous patents and trade secrets. Despite a warm reception for its devices in the marketplace, the company lacked the resources to grow the top line beyond current levels. The owners wanted to sell to a strategic partner to accelerate sales.
Our M&A Advisory team prepared deal collateral, crafting a compelling story for strategic buyers, as they would bring the resources and capabilities that our client needed to accelerate growth.
Our team sourced strategic buyers and held a discreet auction, negotiating a substantial increase to the preferred offer. We also secured favourable terms with respect to escrow, timing of payments, liability exposure, working capital and employment agreements for the entire staff.
The new owner was able to exit an unfavourable supply agreement and generate significant cost savings through the deal.
Environics Analytics (“EA”) is a leading North American provider of marketing and analytical services. The company needed financing to support its expansion plans in the US and Canadian markets, and wanted to secure capital from a senior lender that understood EA’s value drivers. FirePower surfaced numerous proposals, then negotiated and improved on the terms and conditions to the benefit of EA.
F12.net, a leading Canadian Managed Service Provider (MSP), was executing on a roll-up acquisition strategy. The FirePower team built a comprehensive target list and crafted a story emphasizing F12’s corporate culture, growth and financial strength. Of the potential targets, Apps on Tap represented an exciting synergistic addition for F12. With FirePower’s support, F12 acquired Apps on Tap in May 2018.