Selling a Canadian business in the global marketplace.
Applied Comfort is a designer and manufacturer of non-standard HVAC systems for commercial, industrial and institutional facilities. The CEO and sole owner determined that, while the company was well positioned for future growth, it would require a strategic partner to fully realize its potential.
Our M&A Advisory team targeted 140 buyers worldwide, connected with 85% of them and generated 6 formal offers that were acceptable to the company’s owner. A Swedish and a UK firm were the ultimate contenders; the former made a proposal that would yield a significantly larger payment, but it was contingent on future performance. Our client wanted a clean transaction: an all-cash deal on close, which the UK firm offered. The UK buyer had opened with a lower offer, but we negotiated a significant increase and exceeded all expectations in price, structure and the CEO’s involvement post-transaction. Under new ownership, Applied Comfort now has the resources to accelerate US growth.
GrowthGenius is an AI-assisted sales prospecting service provider for B2B businesses, based in Toronto. The company needed financing to fund its rapid expansion. Raising equity was unappealing because of the high cost of dilution, so the founders sought out a debt solution. After meeting with multiple lenders, they selected FirePower, whose efforts to get to know the founders, understand the business, and tailor a loan structure that worked for the company and its owners proved to be the difference.
CSR Cosmetic Solutions
The owner of CSR had taken over the business out of bankruptcy. After successfully building it into one of the largest cosmetic contract manufacturers in North America, he was ready for a well-deserved retirement. A previous sale attempt (by a top-tier accounting firm) was unsuccessful in 2015.