Growth can be fueled in many different ways

Truly game-changing growth strategies require significant capital and out-of-the-box thinking.

We see your entrepreneurial spark and are moved to ignite your potential through our direct lending and buy-side advisory work.

Need growth financing, but your bank cannot provide (any or enough) capital?

Ambitious growth plans typically need fresh capital to support them, to make new hires, buy equipment, support channel partners, etc. Traditional lenders can only provide so much fuel, and only the account managers who know what they’re doing can truly make a difference.

Trying to clean up your shareholder base?

It may be that differences in the vision each shareholder has for the business are arising. Or, a few shareholders are getting older and want to cash out. Whatever the reason, the buy-out of existing shareholders is often tricky and sensitive.

Wanting to buy the business you operate from its existing shareholders?

You are a top executive, perhaps with a stake in the business you currently run. Existing shareholders may be retiring, or looking to move on to other endeavours. How do you buy their shares, and gain control?

Raising equity, but want to reduce the impact of dilution?

Institutional equity in Canada is picky—if you can raise it, you have built a promising business. But it is very expensive in the long-term, because you had to give a substantial portion of the business up, and you had to yield some strategic direction to a new partner.

Looking to acquire a competitor(s) and need capital?

You have identified an interesting target, maybe you’ve already made a verbal offer or provided a letter of intent. How you finance the acquisition is a strategically important question – done wrong, it can hamper your business for some time.

You see an opportunity to consolidate your industry?

You have reached a meaningful size, and have become a known player in your space, which is fragmented. You have substantial financial resources, and plan to put them to good use by acquiring smaller competitors. In short, you’re rolling up your industry ahead of an exit in 5+ years. Great plan, but do you have the time to identify, connect with, negotiate and due diligence potentially hundreds of targets?

Refinancing appears to be possible, and want to get the right deal?

The light is getting brighter at the end of a turnaround, or you had to swallow a tough financing structure to consummate a critical acquisition. Whatever the situation, it may be time to consider refinancing unfavourable debt that was right at the time, but isn’t appropriate anymore given the strength of your business.

Market Insights
From the archives: October 2020

A Comparative Data Maturity Score for the Mid-Market: How do you stack up?
"Data is the new oil."  By now, most have heard this quote dating back to 2006 and credited to British mathematician Clive Humby, who…

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Case Studies

Rhyno Equity Group
Rhyno is a private equity firm that acquires mid-market manufacturing companies in the GTA. Rhyno's partners engaged FirePower to structure the buy-out of a kitchen cabinet maker.

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Environics
Environics Analytics (“EA”) is a leading North American provider of marketing and analytical services. The company needed financing to support its expansion plans in the US and Canadian markets, and wanted to secure capital from a senior lender that understood EA’s value drivers. FirePower surfaced numerous proposals, then negotiated and improved on the terms and conditions to the benefit of EA.

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TFI
TFI is the largest distributor of specialty food preparation equipment and training programs in Canada, supplying over 10,000 locations. FirePower's M&A Advisory team advised management on the buy-out of existing shareholders.

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Since our launch in 2012, Sprout has become a leading workplace wellbeing platform, with a vision to become a global leader in technology-driven health and wellness solutions. Achieving our next phase of international growth required financing, and we considered several possible options, including FirePower’s private debt. The FirePower team dug in and worked to structure a non-dilutive, flexible debt offering that ultimately provided the best fit with our financing objectives.
Andrew Zimakas, CEO, Sprout