CSR Cosmetic Solutions
Acting as exclusive advisor to the seller.
CSR is an Ontario-based, contract manufacturer of cosmetics and personal care products. The CEO and sole owner had operated the business for over 15 years and was ready for a well-deserved retirement. A sale process run by a top-tier accounting firm in 2015 was unsuccessful.
Undeterred by the accounting firm’s result, we dug deep into the company’s metrics and knew we could negotiate success. We identified 102 potential buyers, both strategic and financial, through a search that went global and surfaced only 25.5% Canadian prospects. We created an auction-like environment that yielded 8 offers by the deadline, with Korean and American buyers making the most aggressive proposals. We overcame major cultural differences with the eventual winner, a Korean publicly traded contract manufacturer, and arrived at a deal in the upper end of the initial value guidance. The post-acquisition integration process was highly productive and the company is now growing under new ownership.
Decisive Technologies is a value-added reseller of IT hardware, and BriteSky Technologies is a Canadian, managed cloud services provider (collectively “Decisive”). After five years of successful organic growth, Decisive needed additional capital to accelerate its expansion plans. The shareholders were adamant that a new investor should have values and a vision for the company that aligned with theirs, and FirePower was engaged to find an investor and negotiate a deal structure that met all of the shareholders’ objectives.
Pita Pit Canada
Pita Pit Canada ("PPC") is the franchisor to 228 Pita Pit locations across Canada. FirePower's Investment Banking team was engaged to arrange financing for its acquisition of a majority interest in Pita Pit International ("PPI"). FirePower generated multiple proposals from prospective lenders, negotiating and structuring favourable terms and pricing with a lender interested in supporting PPC's future expansion plans.